Free Content Repurposing Planner

How this tool computes its result

Takes one block of source content and a set of checked target platforms, each defined with a character limit and format label (e.g. Instagram Post 2,200/Caption, Twitter/X 280/Tweet, LinkedIn Article 125,000/Article). Per platform, over-limit content is adapted differently: Twitter/X truncates to limit−3 characters plus "..."; Twitter Thread greedily packs words into roughly 250-character chunks, each prefixed with a running "N/" counter to simulate a numbered thread; Instagram Story takes the first three sentences (split on ./!/?) each capped to 80 characters; every other over-limit platform just gets a flat truncate-and-ellipsis. Static suggestion tips are then appended based on substring/exact matches against the platform name.

Worked example

Pasting a 350-character paragraph and selecting "Twitter/X" (280-char limit) and "Instagram Story" (250-char limit): the Twitter/X version truncates to the first 277 characters plus "..." (280 total) and adds the note "Content truncated from 350 to 280 characters" alongside generic line-break/emoji tips; the Instagram Story version pulls the first three sentences, each capped to 80 characters and joined with blank lines, with the same truncation note plus hashtag/CTA tips.

When not to use this tool

Every adaptation is mechanical truncation or word-packing, not rewriting — the tool has no understanding of meaning, so a naive character cutoff can chop off a call-to-action or key point rather than intelligently summarizing the content.

Common mistakes

• - Selecting a LinkedIn preset ("LinkedIn Post" or "LinkedIn Article") expecting the "start with a hook" / "use professional tone" suggestion tips — that suggestion only fires on an exact match against the literal string "LinkedIn," which never occurs since the real preset labels are "LinkedIn Post" and "LinkedIn Article," so those tips never actually appear for either.
• - Expecting the Twitter Thread splitter to break at sentence or paragraph boundaries — it packs whole words greedily up to roughly 250 characters per tweet with no awareness of sentence structure, so a sentence can be split mid-thought between two numbered tweets.
• - Leaving every platform checkbox unselected — the plan requires both non-empty content and at least one selected platform; with zero platforms checked, the results panel stays on its empty-state message regardless of how much content is typed.

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