Free tools

Free SEO-Friendly URL Generator

Turn page titles into clean URL slugs and compare variants for readability, keyword clarity, and crawl friendliness.

Copy-paste outputs

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Tool 01

SEO-Friendly URL Generator

Generate clean, keyword-focused URL slugs from titles and phrases.

SEO-Friendly URL Generator

Generate clean, readable URL slugs from titles with deterministic normalization rules.

Page title

Domain

Delimiter

lowercase output

remove stop words

Generated URL

{
  "title": "How to improve AI search visibility for ecommerce brands",
  "slug": "how-improve-ai-search-visibility-ecommerce-brands",
  "fullUrl": "https://brandarmor.ai/how-improve-ai-search-visibility-ecommerce-brands",
  "options": {
    "delimiter": "-",
    "lowercase": true,
    "removeStopWords": true
  }
}

How it works

SEO-Friendly URL Generator: methodology and worked example

How this tool computes its result

Strips apostrophes, replaces any character that is not a Unicode letter, digit, whitespace, or hyphen with a space (using a Unicode-aware \p{L}\p{N} regex), splits on whitespace, optionally drops a fixed 17-word stop-word list (a, an, the, and, or, for, of, to, in, on, with, at, by, from, is, are), joins the remaining words with your chosen delimiter (hyphen or underscore), collapses repeated delimiters, and trims leading/trailing delimiters. If a domain is supplied, the tool checks whether it already starts with http(s):// and prefixes https:// only if it doesn't, then appends the generated slug to build a full preview URL.

Worked example

The tool's default title "How to improve AI search visibility for ecommerce brands" with stop words removed and lowercase on produces the slug "improve-ai-search-visibility-ecommerce-brands" ("how", "to", and "for" are dropped as stop words), and with domain "https://brandarmor.ai" the full URL preview reads "https://brandarmor.ai/improve-ai-search-visibility-ecommerce-brands".

When not to use this tool

This only transforms literal input text -- it does not check keyword search volume, does not detect whether the resulting slug already exists elsewhere on your site, and has no locale-specific handling (accented characters like umlauts are simply stripped by the Unicode letter filter, not transliterated).

Common mistakes

- Removing stop words from a title where one of them carries real meaning (e.g. a comparison word) -- the stop-word list is fixed and applies uniformly regardless of context.
- Switching the delimiter to underscore expecting an SEO benefit -- search engines generally treat hyphens as word separators and underscores as word-joiners, so hyphen is the safer default.
- Typing a bare domain without a scheme and assuming it is preserved exactly -- anything not already starting with http(s):// gets https:// force-prepended before the slug is appended.

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